Business & property

Business experience.
A story with substance.

Jack GuttmanGlassHouse owner

GlassHouse owner Jack Guttman discussed his route into property and events with JamPrime. The interview connected his career background with the development of his business.

01 / THE EXPERTISE

A perspective worth hearing.

The source interview identified Guttman as the owner of GlassHouse and explored his experience developing property and event spaces.

02 / THE ANGLE

What made it a story.

The story followed a concrete career journey, from work involving petrol stations to property and events. His own experience gave the newsroom material beyond a standard company announcement.

03 / THE NEWSROOM

From insight to coverage.

The business story appeared in Business Manchester and is recorded in JAM’s Personal Branding PR coverage report. This case study omits valuation and revenue figures because those figures differ between the source material and published headline.

THE PUBLISHED WORK

Read the coverage.

Business ManchesterView the published story ↗

The decisions and experience behind a business can provide the substance for a media story.

These are past JAM results. Each outlet makes its own publication decisions; coverage is not guaranteed.